HOW DOES IT WORK?
GROW
- Households, families and community members are invited to take part in GROW it Forward and receives a Seed Growing Starter Kit
SHARE
- Each Seed Kit contains seeds to share with 4 others; households, families or members of the community.
- Participants register online form/QR code to receive campaign communications
ENGAGE
- GIY deliver a communications campaign providing growing advice, as well as tips & tricks to live sustainably and for health of people & planet
- Participants are invited to download the GIY App and join monthly webinars & advice
INFORM
- The campaign is designed to support food system knowledge, encourage sustainable behaviours, & inform participants of the impact they can have on our planet (and their own health!)
Measuring the Impact
GIY undertake pre and post programme evaluation in order to understand the Food Empathy impact of GROW it Forward. Food Empathy are the changes in knowledge, behaviour and attitude that happens when people start to grow some of their own food.
"Growing food changed my life. The GROW It Forward campaign got me through the hardest year of my life. I'm so grateful for it. I finally had a purpose on the hard days, and once you're out of bed it's easier to find joy. So thank you very much."
Partners
